Does RCS work on all phones?

RCS works on Android devices running Google Messages, which covers approximately 95% of Android smartphones in India. For devices that do not support RCS, our platform automatically falls back to standard SMS so no customer is missed.

What is the difference between RCS and SMS?

SMS is limited to 160 characters of plain text with no branding. RCS supports high-resolution images, videos up to 10MB, interactive buttons, product carousels, read receipts, verified brand identity, and real-time analytics — all delivered natively without any app.

RCS Messaging Services India | ₹0.18/Message | Unique Digital Outreach

Next-Gen Business Messaging

Upgrade Your Business Messaging With
Rich & Branded RCS Messages

Send branded rich cards, swipeable carousels, and action buttons at just ₹0.18/message. Pay only for delivered messages — no fluff, no hidden charges.

Get Started Free View Pricing

🖼️

Rich Image Message

HD photos · Videos · GIFs up to 10MB

✨

Tap-to-Action Buttons

Drive instant clicks & conversions

🛒 Buy Now 📍 Locate 📞 Call

✅

Live Read Receipts

Know exactly when customers read

✓✓ Read · 2 mins ago

1B+

Active RCS Users Globally

35%

Higher Engagement vs SMS

3×

More Click-throughs

₹0.18

Per Delivered Message

What is RCS?

SMS Grew Up. Meet RCS.

RCS (Rich Communication Services) is the next evolution of SMS — bringing app-like messaging experiences directly into Android's native messaging app. No downloads, no data dependency, just a dramatically better way to reach your customers.

Rich Visual Content

Send HD images, videos up to 10MB, GIFs, and product carousels that actually showcase your brand.

Verified Brand Identity

Your company name, logo, and brand colors appear — not a random number. Customers trust it instantly.

Automatic SMS Fallback

If a device doesn't support RCS, our platform automatically falls back to SMS — zero customer left behind.

RCS vs SMS

Why Upgrade to RCS?

See exactly what you gain when you move beyond plain text messaging.

Feature SMS 🛰️ RCS

Character Limit 160 chars ✓ Unlimited

Images & Videos ✗ Not supported ✓ Up to 10MB

Action Buttons ✗ Text-only links ✓ Tap-to-action

Product Carousels ✗ Not possible ✓ Swipeable cards

Brand Identity Random number / Sender ID ✓ Logo + verified name

Read Receipts ✗ Not available ✓ Real-time

Analytics Basic delivery only ✓ Full engagement data

App Download Required No ✓ No app needed

Pricing at UDO ₹0.13/msg ✓ ₹0.18/msg

Platform Features

Everything to Engage Smarter

A complete RCS infrastructure built for businesses that want messaging beyond plain text.

Rich Media Messages

Send HD images, videos, GIFs, and audio files up to 10MB — showcase products in stunning detail.

Interactive Buttons

Add "Buy Now", "Track Order", "Book Appointment" buttons that drive instant, one-tap customer actions.

Product Carousels

Swipeable multi-card carousels with images, prices, descriptions, and individual CTAs per card.

Read Receipts

Know exactly when each message is delivered and read — track real engagement, not just sends.

Verified Brand Identity

Your logo, verified business name, and brand colors appear on every message — instant customer trust.

REST API Integration

Developer-friendly REST API with webhooks, delivery callbacks, and full documentation to integrate in minutes.

SMS Fallback

If the recipient's device doesn't support RCS, our platform automatically sends the message as SMS — 100% reach.

Real-Time Analytics

Full campaign dashboards with delivery, open, click, and conversion tracking — optimise every send.

Smart Scheduling

Schedule campaigns for peak engagement windows. Set up recurring RCS workflows for reminders and follow-ups.

How It Works

Go Live on RCS in 5 Steps

From sign-up to your first rich message — we handle the technical setup so you launch in days.

Share Requirements

Tell us your brand details, use case, and expected message volume.

Day 1

Brand Verification

We submit your business for Google's RCS brand verification and approval.

2–3 Days

Sender ID Setup

Your verified brand profile — logo, name, colours — is configured and activated.

1–2 Days

Template Design

We help design your rich cards, carousel templates, and button flows.

~1 Day

API Keys & Go Live

Receive credentials, connect your system, and start sending rich messages.

You're Live! 🎉

Typically live within 5–7 business days Our team handles brand verification, sender setup, and template design end-to-end.

Start Onboarding

100%

Pay Only for Delivered

Delivery Guarantee

Zero Charges for Failed Messages

We believe in complete transparency. You're only billed when your RCS message is successfully delivered — not for failed, undelivered, or fallback SMS messages that we handle automatically.

No charge for failed deliveries

Invalid numbers or network failures — you pay nothing. Only successful deliveries are billed.

Automatic SMS fallback at no extra cost

When RCS isn't supported on a device, we fall back to SMS automatically — no additional charge.

Real-time delivery receipts

Every message shows a delivery status — delivered, read, failed — so you always know what's happening.

Pricing

Simple, Transparent Pricing

No setup fee. No monthly minimum. Pay only for what's delivered.

₹0.18

per delivered RCS message

✓ Pay only for delivered messages

No Setup Fee

No Monthly Minimum

Pay Per Delivery Only

SMS Fallback Included

Volume Discounts Available

API Access Included

High volume? We offer custom enterprise pricing.

Get a Custom Quote

Use Cases

RCS Works for Every Business

From retail to banking, RCS turns ordinary messages into branded, interactive customer moments.

🛍️

Product Showcases

Swipeable carousel ads

📦

Order Tracking

Rich delivery updates

📅

Appointment Reminders

Confirm or reschedule

🏦

Banking Alerts

Branded transaction alerts

🎟️

Event Invites

Rich cards with location

🚗

Test Drive Booking

Auto / mobility industry

🏥

Healthcare Notices

Reports & prescriptions

⭐

Feedback & NPS

Tap-to-rate surveys

FAQ

Frequently Asked Questions

What is RCS messaging and how is it different from SMS?

RCS (Rich Communication Services) is the evolution of SMS. While SMS is limited to 160 characters of plain text with no branding, RCS supports high-resolution images, videos, interactive buttons, product carousels, read receipts, and verified brand identity — all delivered natively through Google Messages on Android, with no app download required.

How much does RCS messaging cost?

RCS messaging is priced at ₹0.18 per delivered message. You are only charged when the message is successfully delivered to the recipient — failed or undelivered messages are never billed. Volume discounts are available for high-traffic businesses.

Does RCS work on all mobile phones?

RCS currently works on Android devices running Google Messages, which covers approximately 95% of Android smartphones in India. iPhones are adding RCS support via iOS 18. For devices that don't support RCS, our platform automatically falls back to standard SMS — so no customer is ever missed.

Do I need to integrate an API to use RCS?

No, API integration is optional. You can send RCS campaigns directly from our web dashboard without any coding. However, if you want to automate RCS based on customer actions — like order confirmations or OTPs — we provide a clean REST API with full documentation and webhook support.

What types of RCS messages can I send?

You can send plain text messages with branding, single rich cards with images and action buttons, multi-card carousels for product showcases, and interactive messages with quick-reply buttons. All message types support your verified brand identity — logo, name, and colours — on every delivery.

How long does it take to get started with RCS?

Most businesses go live within 5–7 business days. Our team handles Google brand verification, sender profile setup, and template design end-to-end. Once approved, you can start sending rich RCS messages immediately.

Learn More